Privacy Policy

Privacy Policy – FavSEO

Last Revised On 1st January 2023

1. Introduction

2. What is Included?

3. What is Not Included?

4. Information Sharing with FavSEO

5. How Do We Use The Collected Information?

6. Do We Share The Collected Information?

7. How Do We Protect your Information?

8. About Sub-processors

9. About Cookies

10. About Search Engine

11. About Do Not Track signals

12. About Third Party Behavioural Tracking

13. Fair Information Practices

14. CAN-SPAM Act Compliance

15. Your Consent

16. Breach Notification

17. Right to Access

18. Right to be Forgotten

19. Data Portability

20. Privacy by Design

21. Governing Law

22. Questions and Concerns

23. Update to this Policy

2. What is Included?

We ask you to read this policy carefully as it applies to you irrespective of the nature of your association with FavSEO. Which means, it also applies even if you’re not one of our customers and you interact with us, such as by:

Using our services or app– paid for by someone else;

Signing-up for the free trial or;

Reaching out or getting back to us by chat, Email, call, Skype or any other medium of communication.

3. What’s not included?

Since FavSEO & its employees are separate entities, the policy does not cover the information about our employees.

It doesn’t cover other companies, organizations or websites, which advertise our services (and may or may not use cookies, tags and other technology) & collect and use your personal information. To learn the purpose for which they collect your information, how they process it & why they process it, you must read the concerned information on the respective websites.

It also doesn’t apply to the tools, software, platforms, services or sub-processors which are necessary for us to provide you the service & the resources.

4. Information Sharing with FavSEO

In order to identify & recall the purpose of one’s correspondence with our business & to deliver our service & app to you, certain pieces of information are required to be collected from you (users of FavSEO’s services). The information is provided over chat, Email, phone or otherwise.

It is important to note that this information is necessary for the adequate performance of the contract between you and us and to allow us to comply with our legal obligations. Without it, we may not be able to provide you with all the requested services.

4.1 Information You Give to Us

Respect for your information is in the DNA of FavSEO. Our main purpose of asking you for certain pieces of information is to maintain service, ensure safe and guaranteed service performance & upgrade and improve the functionality of our services & app. We ask for the following information from the users of our services:

4.1.1 Account Information

When you enquire through our chat support, we ask for your Name, Phone Number, Email & Store Information.

When you sign up for a paid plan of FavSEO’s service or app, we ask for your Name, Phone Number, Email & Store Information with which we could identify you as a unique user.

4.1.2 Service Information

For the FavSEO’s SEO services, we ask for your website URL & Google Webmaster Tools (also known as Google Search Console) access.

For the FavSEO app, we ask for your store info, such as store name, store hash & token number & the product info such as product name, item ID, meta title & meta description.

We do NOT have access or store any information related with your customers.

4.1.3 Payment Information

For the service or the app, we ask you to make the payment directly via PayPal on recurring basis, which means, we do not seek to access your bank details or the card details. We only receive the payment confirmation details. With PayPal, you sign a recurring payment term which automatically deducts the agreed amount on the monthly basis.

4.1.4 Contact information

For our business communication with you & to send the performance reports & other necessary correspondence, we use the communication details which we asked from you during the chat, the inquiry through any other medium or the sign-up. If you choose to communicate with us with any other contact details, we collect any such contact information you choose to provide.

4.2 Information You Choose to Give to Us

In different events of our association, you may choose to provide following information to us:

4.2.1 Access to Other Platforms

If you want us to use any other resources or platforms in our service to you, we will need to ask the login credentials of the concerned resources.

4.2.2 Additional Email Addresses

Over the course of time, you may provide us additional Email addresses for the business communication.

4.2.3 Testimonials

If you feel impressed with our service & app & choose to write a testimonial for us by Email, we will ask you to let us know the details we can publish along with the testimonial, for example, your full name, photograph & website address.

4.3 Information We Automatically Collect From You

When you visit FavSEO’s website or use FavSEO app, we automatically collect certain pieces of information which are necessary for the adequate performance of the contract between you and us, to enable us to comply with legal obligations and given our legitimate interest in being able to provide and improve the functionalities of the FavSEO’s Services & app.

4.3.1 Log Data

We automatically collect log data when you access FavSEO’s website & app. The log data includes your activity on our website & app along with the dates & the times.

4.3.2 Cookies

We use cookies to help us in understanding your preferences based on previous or current activity on the website & app, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic, site interaction & app interaction, so that we can offer better site experiences and tools in the future.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. Please read the more details on our Cookies policy under the About Cookies section of this policy.

5. How do we use the collected information?

We may use the information we collect from you when you place an inquiry for our service, sign-up for our service or app, upgrade your app account to a paid plan, respond to a marketing communication, surf the website or app, or use certain features of our website, such as chat support.

5.1 We use the collected information in the following ways:

To personalize your experience with us and to allow us to deliver the type of content, app & service offerings in which you are most interested.

To send Emails regarding our service, app & the security alerts.

5.2Apart from the specified purpose, we may need to process your information where processing of the information would be necessary for us to comply with our legal obligations such as GDPR.

6. Do we share the collected information?

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information unless we provide you with advance notice. This does not include our sub-processors, such as website hosting partners and other parties who assist us in operating our website & app, conducting our business, or servicing you, so long as those parties agree to keep this information confidential.

We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property, or safety.

However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

It is important to note that the script of the chat code which we provide for free i.e hosts on our 121ChatAgents server.

7. How do we protect your information?

FavSEO pays great attention to the details of collecting & processing your valuable information & leaves no stone unturned to provide it the best protection. Here are the key measures that FavSEO takes for information protection:

7.1 Conducting security audits & risk assessments of all the systems, channels, resources & the processes involved in information collection;

7.2 Using renowned & technically sound tools, software, platforms, services & sub-processors for the business operations;

7.3 Protecting against man-in-the-middle attacks, eavesdropping & tampering of the communication with the HTTPS secured website & app;

7.4 Securing the physical facility with security guards, CCTV cameras & other modern measures to prevent unauthorized access;

7.5 Not allowing any digital storage devices on the workstations;

7.6 Recruiting employees on the basis of tight scrutiny & background verification & signing NDA with them;

7.7 Notifying the clients within 72 hours of coming across a security breach, as per GDPR requirements &

7.8 Maintaining a backup physical facility to keep the flow of service intact during a contingency.

All these measures are being overseen by FavSEO’s Data Protection Officer.

In addition to strengthening these information protection measures, FavSEO continually keeps looking for the other latest measures to ensure that your data is being protected the best way possible.

8. Sub-processors

In order to perform the various functions of our service & app, we need to engage with certain sub-processors. Here, it is important to note that FavSEO undergoes a commercially reasonable selection process for the sub-processors but, we hold them countable for the information security, just the way the other users of these sub-processors do.

Thus, we ask you to read the Privacy Policy of these sub-processors separately from the links provided below:

9. About Cookies

Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your web browser (if you allow) that enables the site’s or service provider’s systems to recognize your browser to capture and remember certain information. For instance, we use cookies to help us remember and process your paid plan in the app. They are also used to help us to understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

9.1 Do we use cookies?

Yes, we use cookies.

9.2 Why do we use cookies?

We use cookies to:

Understand and save user’s preferences for future visits.

Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third party services that track this information on our behalf.

9.3 What can you do about cookies?

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your web browser’s (like Internet Explorer) settings. Each web browser is a little different, so look at your web browser’s Help menu to learn the correct way to modify your cookies.
If you disable cookies off, some features will be disabled. It won’t affect the user’s experience that makes your site experience more efficient and some of our services will not function properly.

However, you can still sign-up, purchase & upgrade the plans.

10. About Search Engine

The advertising requirements vary from Search Engine to Search Engine. They can be checked from the Advertising Principles of the concerned Search Engine. We have not enabled Google AdSense on our site, but we may do so in the future.

11. How does our site handle Do Not Track signals?

We honor Do Not Track signals and do not track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.

12. Does our site allow third party behavioral tracking?

No, we do not allow third party behavioral tracking but we may do that in future.

13. Fair Information Practices

The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.

In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:

We will notify the users via email within 7 business days.

We will notify the users via in site notification within 7 business days.

We also agree to the individual redress principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individual has enforceable rights against data users, but also that individuals have recourse to courts or a government agency to investigate and/or prosecute non-compliance by data processors.

14. CAN-SPAM Act Compliance

Here is our compliance with the CAN-SPAM Act:

In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:

We will notify the users via email within 7 business days.

14.1 We don’t use false or misleading header information.

14.2 We don’t use deceptive subject lines.

14.3 We disclose our advertisement message as an ad.

14.4 We tell the recipients where we’re located.

14.5 We tell recipients how to opt out of receiving future email from us.

14.6 We honor opt-out requests promptly.

14.7 We monitor what others are doing on our behalf.

15. Your Consent

We actively ask your consent before putting your information into our system. When you opt to our chat support & if you fill-in the pre-chat survey, LiveChatInc takes your consent there only & when you sign-up for our service or app, we ask your consent on our terms & conditions of use & the privacy policy.

16. Breach Notification

Although our physical facilities, electronic resources & the database are highly secured & are regularly scanned for the loopholes, should any breach occur, we commit to notify our clients within 72 hours of becoming aware of the breach.

17. Right to Access

Our clients have the right to learn whether the information concerning them is being processed or not. Should their information be in the process, they can also ask where is the concerned information being processed and for what purpose. We shall provide a copy of the client information, free of charge, in an electronic format.

18. Right to be Forgotten

Our clients have the right to get their information erased & stop the further dissemination of the data, and potentially have third parties halt processing of the data. However, the right is conditioned only for the cases when “the public interest in the availability of the data” is not above the motive of deletion.

Here, it is important to note that in order to fulfil the legitimate purpose of our business or the legal compliances, we may need to retain certain pieces of your information for certain period of time from the termination of our service.

19. Data Portability

Our Clients can anytime get generated the information which they provided & transmit it elsewhere.

20. Privacy by Design

At the onset of the designing of all its systems, FavSEO ensures that the design & the function of the systems go hand-in-hand with the measures of the dat aprotection.

FavSEO truly believes in the idea of data minimalisation & implements it seamlessly in our business. We collect only that information which is absolutely necessary to deliver you the service you want & limits its accessibility.

21. Governing Law

Any claim relating to FavSEO shall be governed by the laws of the State of Rajasthan (India), Judiciary in Jaipur, without regards to the laws of the location of the other party or to its conflict with other law provisions.

22. Questions and concerns

We are registered in India & our principal place of business is at FavSEO, Bony Paradise, Nirman Nagar, Jaipur (India).

You can contact us:

(a)By email:

For compliance related questions, please Email to our Data Protection Officer- lekhraj Tiwari at DPO@FavSEO.com

For everything else, Email to sales@FavSEO.com

(b)Using our website chat support;

(c)By telephone, on +91 (0) 141 4032353; or

(d)By post, to the postal address given above.

23. Update to this Policy

FavSEO reserves the right to change or update this policy from time to time. If material changes are made, we will inform you by Email, for the other minor changes, we will update the Last Revised On date, at the top of this page.

We encourage you to regularly check back on this page to ensure that you are up to date with any changes in the privacy policy of FavSEO.